How to Setup an Early Bird Incentive Prize
Early Bird Prize Implementation Guide
Overview
Early bird prizes are a powerful strategy to drive initial ticket sales and create excitement for your raffle campaign. This guide will walk you through both the strategic planning and technical implementation of early bird prizes using our platform.
Strategic Planning
Selecting Your Early Bird Prize
Your early bird prize doesn't need to be large to be effective. The key is creating urgency and excitement. Consider these options:
Partner with local businesses for donated prizes
Create experience-based prizes (dinner for two, event tickets)
Bundle smaller items into an attractive package
Use merchandise or gift cards
The ideal early bird prize value is typically 10-20% of your main prize value.
Timing Your Early Bird Draw
Strategic timing maximizes the effectiveness of your early bird promotion:
Set the draw date within the first 30-50% of your campaign
Consider scheduling it 2-3 weeks into a 6-8 week campaign
Align the draw with a community event or weekend for maximum exposure
Allow enough time for proper promotion before the draw
Technical Implementation
Setting Up Your Early Bird Prize
Create your raffle campaign as normal
In your raffle description, include a prominent early bird section:
Conducting the Early Bird Draw
Option 1: Using Raffle Reports (More Automated)
Navigate to "Raffle Reports" in your dashboard
Document the draw results
Option 2: Manual Draw (Better for Events)
Switch your raffle to "Manual Draw" mode temporarily
Generate the "Manual Draw Report" up to your cut-off time
Document the draw results
Switch back to online mode after the draw
After the Draw
Record the winning ticket details
Contact the winner via phone/email
Announce the winner on your social media channels
Update your raffle page description to show the early bird prize has been won
Continue promoting your main raffle prizes
Coming Soon
We are developing new features to streamline the early bird process:
Integrated early bird prize displays
Automated early bird draw functionality
Winner notification system
Social media integration
These features will be automatically available in your dashboard once released.
Examples
Sample Social Media Announcement
Sample Winner Announcement
Need Help?
Contact our support team for assistance with:
Setting up your early bird prize
Conducting the draw
Winner notification
Technical questions
Email: support@rafflelink.com.au Phone: 0404 395 826
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